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      12月9日,2018年中國設計紅星獎頒獎典禮在北京舉行。經過來自中、新萬博體育。美、德、意、法等國內外近50位評委四輪評審,今年紅星獎最終評選出近400件獲獎產品,其中至尊金獎1名、金獎8名、銀獎9名、紅星獎300余名,并有55件作品獲得紅星原創獎各獎項,同時還評出了最佳團隊獎、最佳新人獎、優秀設計師獎和未來之星獎,以表彰在設計領域做出杰出貢獻的團隊和人才。

      “經過13年的發展,紅星獎已成為中國設計界最具影響力的獎項。” 北京市科學技術委員會主任許強在頒獎典禮上致辭時表示,通過紅星獎,越來越多的企業將新技術、新成果應用到新產品上。

      2018年,中國迎來改革開放40周年。在改革開放浪潮中,中國設計紅星獎在推動設計產業發展中發揮著舉足輕重的作用。

      2006年,在北京市科委大力支持下,由中國工業設計協會和北京工業設計促進中心共同發起創立中國設計紅星獎,以表彰優秀設計、鼓勵設計創新為宗旨,推動中國設計國際化,助力創新型國家建設。

      北京工業設計促進中心主任陳冬亮介紹,紅星獎評選始終秉持“公平、公正、公益、高水平、國際化”的辦獎原則,以“專家獨立評審”為唯一標準,迄今共有來自全球20多個國家的200位設計、科技、經濟、傳媒等各領域專家擔任評委。

      紅星獎獨立評獎機制獲得國內外同行的認同。2009年與德國紅點獎簽署戰略合作協議,2010年、2012年分別與澳大利亞國際設計獎和韓國好設計獎達成標準互認。

      目前,紅星獎累計吸引美、英、法、意、德等34個國家和地區的近萬家企業、6萬余件產品參評,包括中國中車、中國商飛、華為等行業龍頭企業,也包括了中國空間技術研究院、中科院建筑設計研究院有限公司、中國空間技術研究院等大院大所,還有西門子、松下、愛立信等跨國企業。紅星獎還先后受邀在北京、上海、深圳,意大利米蘭、肯尼亞內羅畢、韓國首爾等全球38個城市舉辦170余場巡展,累計觀眾達330萬人次。

      在中央美術學院教授許平看來,“13年前呱呱落地的紅星獎,在不斷的試錯和成長中,已然成為今天站上起跑線的世界選手”。

      在2006年創立之初,紅星獎參評作品以家電家居用品為主;而今,參評作品已經涵蓋了尖端科技、精工制造、生活創意、人工智能等生產生活的方方面面。

      2018年7月,北京市正式發布《關于推進文化創意產業創新發展的意見》,指明新時期將聚焦創意設計,發揮“設計之都”資源匯聚優勢,大力發展產品設計等行業,支持創意設計類眾創眾包服務平臺建設,推進創意設計與高端制造等產業融合發展,打造北京設計、北京創造品牌。

      北京市科委是北京工業設計產業發展的重要推動者。早在1995年,北京市科委就成立了北京工業設計促進中心,以提升企業自主創新能力,促進設計創意產業發展。中國設計紅星獎自2006年創立以來,就以推動設計產業培育和壯大為己任。

      13年來,工業設計產業成為北京市文化創意產業的重要組成部分,并為調結構、促轉變提供了重要支撐。尤其是當前設計服務在我國服務貿易產業占很大一部分,紅星獎在推動設計服務走向國際、平衡貿易進口逆差方面具有重要意義。

      紅星獎積極助推企業自主研發。近10年來,隨著科技通信技術的提升,大數據、計算機領域帶來的技術革命,產業面臨重大變革,產品研發周期縮短。同時中國品牌形象更加高大,中國制造的高品質,背后是中國設計中國智慧的支撐。

      世界設計組織前主席穆根迪瑞塔評論道,我們看到高水平的中國設計正在推動“中國制造”向“中國創造”轉型;紅星獎所代表的中國設計令人矚目,這也將帶動世界其他地區關注創新、設計和創意,提升生活品質。

      目前,紅星獎參評產品設計品質整體上得到了極大提升,從單純注重外觀,到集成材料、工藝、色彩、功能、服務等,并充分將“設計讓生活更美好”理念融入產品設計,彰顯科技創新、文化創新與人文關懷。

      十九大報告強調,中國特色社會主義進入新時代,我國社會主要矛盾已經轉化為人民日益增長的美好生活需要和不平衡不充分的發展之間的矛盾。如何在新時代條件下推動設計讓人民生活更美好的創造力,正是中國設計紅星獎正在思考的問題,也是未來努力的方向。

      比如,今年獲紅星獎的一款嬰兒洗浴用產品,能夠滿足從1歲到15歲孩子的洗浴所需,且整個造型非常新穎生動;獲獎的一次性眼科手術刀,手柄部分采用環保塑料,形態圓潤手感舒適、提高醫生操作體驗,幫助手術完成得更加順利,且一次性廢止方式避免一些不合理使用一次性手術器械而造成的病毒交叉感染危害。

      紅星獎所倡導的工業設計新理念,正向著一種新的深度和人性化的方向發展。本著滿足人民美好生活的需求,設計重新回歸人性,使產品彰顯柔軟與溫暖。在新時代下,人民日益增長的美好生活需要,對中國設計創造力提出了更高更新的要求。在新一輪改革開放大潮中,中國設計勢必在更廣闊的天地間發揮更大的作用。

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